Reimagining Sport. Transforming Lives.
A Movement Building a Blueprint for South Africa’s Next-Gen Sports Ecosystem
Reimagining Sport. Transforming Lives.
A Movement Building a Blueprint for South Africa’s Next-Gen Sports Ecosystem
Our Mission
Breaking Silos, Building Bridges—Transforming Sport in SA
South African sport suffers from weak governance, data blindspots, and chronic funding gaps.
Project Invictus is a nonprofit that enforces standards, harnesses advanced tech for real-time insights, unlocks de-risked funding, and will unite change makers at the Africa Sports Indaba.
Project Invictus methodology
Without good governance and clean data, sport stays stuck in survival mode. Invictus flips the script—making sport investable, scalable, and unstoppable.
Case Study:
Badminton South Africa
How targeted governance, technology, & funding drove a 20% membership uplift and unlocked R1.2 M in new capital.
The 4 Pillars of the Sports Ecosystem
Governance
Collaboration
Governance
Building an industry body and raising governance standards across federations—creating a trusted, transparent environment for investment.
Investment
Collaboration
Governance
Positioning sport as a prime asset class. We reduce perceived risks, unlock creative funding models, and drive new commercial opportunities across media, infrastructure, equipment, ventures, and athlete commercialisation.
Collaboration
Collaboration
Collaboration
Hosting the Sports Investment Indaba and supporting federations with marketing and partnerships—bringing investors, leaders, and stakeholders together to tackle systemic challenges and spark industry growth.
Tech in Sport
Collaboration
Collaboration
Our AI Data Lake (Vlei) powers smarter investment and deeper fan engagement. We deliver scalable digital systems that modernize operations and unlock the next wave of sports tech innovation.
Successful Projects
SA Sports Services & Industry Council
We’re uniting sports service providers, administrators, federations, and commercial partners under one national council to drive professionalisation, policy advocacy, and industry growth.
Africa's First Sports Investment Conference
We’re hosting South Africa’s first national Sports Investment Conference. This is where vision meets capital—bringing together government, private investors, federations, and media to map the growth of the sports industrial complex.
Project Vlei – SA’s AI Sports Data Lake
Project Vlei is a centralised, AI-powered data lake capturing athlete performance, participation, infrastructure, investment, and governance metrics across codes. This platform will fuel better decisions, funding access, and transformation progress.
Africa Sports Investment Group
Project Vlei is a centralised, AI-powered data lake capturing athlete performance, participation, infrastructure, investment, and governance metrics across codes. This platform will fuel better decisions, funding access, and transformation progress.
A Balanced, Proven Approach.
South Africa as Done This Before.
Driving complex ecosystem change isn't new to South Africa. Look at SiMODiSA, which ignited our venture capital sector by aligning government, entrepreneurs, and investors. Project Invictus will be for sport what Simodisa was for tech.